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  n June 2, we proudly launched a new addition to our range – the Chocolate Murray Cod. The ceremony took place at our Parkside factory, where Honorable Karlene Maywald, Minister for Water Security and Minister for the River Murray officially launched this ‘new species’.  |
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| Our Chocolate Murray Cod has been made in honour of the native Murray Cod. This iconic fish of our precious River Murray is the largest freshwater fish in Australia. It can grow up to 1.8 metres long and has an estimated life span of over 100 years! But this amazing fish is now in danger. |
Numbers are in great decline and it has been classified as a vulnerable species. Significant efforts are under way to restore its habitat and increase its numbers, and now we’re on board as well. Part proceeds from the sale of every Haigh’s Chocolate Murray Cod will go to the Waterfind Environment Fund. |
This not-for-profit organization works to improve the health of Australia’s river systems and support the survival of our precious native fish species. You can catch a 125g milk Chocolate Murray Cod at your nearest Haigh’s store for $7.95. For more information on the Waterfind Environment Fund visit www.waterfind.org.au |
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